Thank you! This year’s Maverick Awards’ cycle generated great interest, exposure, and the opportunity to showcase the incredible work you all do.
As we reach the end of summer, we want to share some of the results from this year’s awards’ program. We were impressed with the finalists and winners who submitted, from British Columbia through to Ontario. Meanwhile, the judges were challenged with choosing the winners—with such a range of projects and nominated ambassadors, the judges did not have an easy task. As you know, the winners were Jim Zsiros, Courtenay, B.C.; EVE Park, s2e Technologies Inc. London, Ont; and Spring Creek Mountain Village, Canmore Alta. See them here.
For us, it was an amazing opportunity to view the tremendous work happening in these provinces, profile the work, and celebrate the progression of sustainable building practices. For you, we want to share some of the outcomes of this year’s program, especially the profile received. While this will continue through to the remainder of the year, some of the formal aspects of results have wrapped up.
Exposure
As a niche awards program with three exclusive winners per year, our marketing communications activity offers in-depth coverage of the winners. Rather than a gala, we invest our resources into showcasing the excellent work being done in the built environment.
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Digital Advertising |
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Earned Media 65,235,712+ total potential audience to-date. |
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Newsletters / Communiques |
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Online Toolkits Customized sponsors toolkits for our winners, finalists, and sponsors. |
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Social Media |
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Traditional Print 12,600 circulation across the country through Construction Canada. |
| Winners’ Videos 760,587 impressions were reached through digital advertising while generating meaningful engagement with new page follows and thoughtful comments. This does not include impressions received through winners’ website placements nor their social media channels. |
Website 62,863 views to-date, new users reaching over 25,000, representing markets across the country with top cities including: Toronto, Calgary, Edmonton, Vancouver and Quebec City, and increased engagement (increase in avg. engagement time and pages per session). |
We are grateful to all those driving progress in sustainability practices in the built environment, and with the Maverick Awards, to have another opportunity to spotlight a selection of these achievements.
Highlighting our finalists and winners within the building sector allowed us to make sustainability more real, with actual examples of the people involved and the work they’re doing.
2026 Maverick Awards
While there is coverage yet to come for the 2025 Awards, work is already underway on the 2026 Awards. For a chance to be featured as one of our Mavericks, learn more about how to submit your entry, which opens October 20, 2025.
Sponsorship opportunities are now open for 2026. Thanks to our 2025 sponsors for supporting and celebrating sustainable building: Jayman BUILT, SkyFire Energy, Alberta Real Estate Foundation, Excel Homes and Sustainable Forestry Initiative.
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